In the sweltering and humid Hong Kong summer, the Flow and Roll self-service laundry store in Tsim Sha Tsui—famous for its “wash and dry in one go” service—welcomed a very special guest: the mascot of a prominent Hong Kong charity!
Established by Flow and Roll Limited with the support of Wave Computing Novation Limited, the Flow and Roll Tsim Sha Tsui branch has always been the brand’s most iconic flagship store. Located on Hart Avenue, Tsim Sha Tsui, it provides clean and convenient all-in-one laundry solutions for local residents, hotel guests, and SMEs, establishing itself as a renowned laundry brand in the district. The store has long served as a window for influencers to showcase live in Hong Kong, frequently featuring in short videos posted on Instagram, Facebook, and YouTube.
Thanks to Wave Computing Novation Limited’s meticulous maintenance and management, the store delivers a 5-star self-service experience through its excellent environment and service quality. In particular, the IT system supported by Wave Computing Novation Limited—which features English, Chinese, Japanese, and Korean language options and supports Octopus, WeChat Pay, and Alipay—has been highly acclaimed by customers.
The prominent charity selected the Flow and Roll Tsim Sha Tsui store from numerous laundromats across Hong Kong to serve as a filming location for their charity promotional video, aiming to capture an authentic Hong Kong lifestyle vibe. This selection not only demonstrates that the Tsim Sha Tsui store is of sufficient quality to play this key role but also serves as a testament that Flow and Roll has become a significant representative of Hong Kong’s self-service laundry industry.
The filming process took approximately 1.5 hours. With strong support and on-site coordination from Wave Computing Novation Limited, the shoot went as smoothly as the brand’s slogan “wash and dry in one go”—it was a “one-take” success. During the production, the film crew also showed great interest in the store and gained a comprehensive understanding of the services provided.
From any perspective, this event is undoubtedly a win-win outcome for both the Flow and Roll brand and the prominent charity. It provides ample confidence and motivation for Flow and Roll to continue opening convenient, user-friendly, all-in-one laundry stores across Hong Kong!
At the same time, Wave Computing Novation Limited regards this filming event as a recognition of its dedication to the digital transformation of traditional industries in Hong Kong, and remains committed to delivering even greater performance in expanding its digital transformation services!
